“Good strategy works by focusing energy and resources on one, or a very few, pivotal objectives whose accomplishment will lead to a cascade of favorable outcomes.”

Richard RumeltIf


Marketing can have different goals.  Goals could be to expand the name brand, establish name recognition, increasing sales, or a new product launch.  Every organization has its set of goals, and they usually change. The key is to determine the priority of the goals and develop the proper marketing strategy and tactics to achieve those goals in the most cost-effective manner. 

Does your marketing target the right prospects and achieve the desired goals?                                                                                                         

 The JAB Group consulting services include:

  • Marketing Strategies
  • Website Reviews
  • PPC best practice 
  • Demand Generation Campaigns
  • Social Media Reviews
  • Email Tactics
  • Effective Networking Strategy 
  • Sale & Marketing Integration
  • Guerilla Marketing